Tool or Technology
TT0139

Synthesia in Action

Create, Localize & Scale Interactive AI Video Experiences

Synthesia
Duration
16 Hours
Level
Intermediate
Delivery
Instructor-Led
Format
Capability Training

Programme Objectives

  • Develop functional proficiency in creating professional AI-avatar videos for training, onboarding, internal communication, product education, marketing, and customer-facing content.
  • Use Synthesia Assistant, scripts, documents, presentations, avatars, voices, screen recordings, and AI-generated media to accelerate end-to-end video production.
  • Create multilingual and localized video experiences using translation, dubbing, lip-sync, voice, and terminology-management workflows.
  • Build interactive learning experiences using clickable elements, branching, quizzes, results, and SCORM-ready delivery.
  • Establish reusable branded video-production workflows using Brand Kits, templates, collaboration, analytics, and appropriate consent and governance controls.

Technology covered

SynthesiaSynthesia AssistantAI AvatarsPersonal AvatarsExpressive AvatarsAI VoicesVoice CloningAI Screen RecorderAI DubbingVideo TranslationBrand KitsTemplatesInteractive VideoBranchingQuizzesSCORMVideo Analytics

Who should attend

  • Learning & Development Professionals
  • Instructional Designers
  • Corporate Trainers
  • Human Resources & Employee Communication Teams
  • Marketing & Communications Professionals
  • Sales Enablement Professionals
  • Customer Education Teams
  • Product Marketing Professionals
  • Customer Success Professionals
  • Video & Digital Content Teams
  • Internal Communications Professionals
  • Digital Transformation & Innovation Teams

Prerequisites & Participant Readiness

  • Basic computer and internet proficiency
  • Familiarity with presentations, training content, marketing, communication, or video is beneficial
  • Basic understanding of Generative AI is helpful but not mandatory
  • Familiarity with PowerPoint, PDFs, scripts, or other source content is beneficial
  • No professional camera, studio, or video-editing expertise required
  • No programming knowledge required
  • Appropriate Synthesia account and organisational feature access should be available for hands-on activities
  • Custom or Personal Avatar and voice-cloning activities must use authorised individuals with appropriate consent
  • Some interactivity, quizzes, SCORM, Brand Kit, localization, collaboration, or analytics capabilities may depend on organisational plan and settings
  • Completion of shorter Synthesia programmes is not required

TOC Modules

Concepts
  • Understanding AI-generated video and avatar-led communication
  • Understanding Synthesia as a business AI-video platform
  • Understanding avatars, voices, Assistant, templates, media, localization, interactivity, and analytics
  • Comparing traditional production with AI-assisted video creation
  • Identifying appropriate use cases across training, communication, marketing, and product education
  • Understanding AI-video limitations and human accountability
Practical activities
  • Navigating the Synthesia workspace and Editor
  • Creating an initial short avatar-led business video
  • Comparing different creation starting points for the same requirement

Scenarios

Corporate Training Material to Interactive Multilingual Course

Existing PPT / PDF → Synthesia Assistant → Script & Outline → AI Avatar → AI Voice → Screen Demonstration → Brand Kit → Interactive Questions → Branching → SCORM → Translation → LMS Delivery

Participants transform an existing corporate training asset into an interactive, branded, multilingual learning experience with knowledge checks, branching, and LMS-ready delivery.

Product Knowledge to Scalable Customer Education

Product Documentation → AI Video Brief → Assistant → Avatar-Led Explanation → AI Screen Recording → Brand Template → Interactive Navigation → Multilingual Versions → Publishing → Analytics

Participants convert product documentation and software demonstrations into reusable customer-education videos, then use engagement information to identify where viewers need additional clarification.

Related programmes

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