Tool or Technology
TT0137

Synthesia Unlocked

Create, Localise & Scale AI Videos

Synthesia
Duration
4 Hours
Level
Awareness
Delivery
Instructor-Led
Format
Awareness Session

Programme Objectives

  • Understand how Synthesia enables AI-powered video creation using avatars, scripts, voice, templates, and branded visual elements.
  • Explore practical workflows for creating professional training, communication, marketing, and explainer videos without traditional recording setups.
  • Develop awareness of effective scripting and prompt techniques for producing clear, audience-focused AI video content.
  • Experience practical use of avatars, voices, screen recordings, branding, and multilingual video capabilities.
  • Recognise responsible practices related to avatar consent, voice usage, brand governance, accuracy, and human review.

Technology covered

SynthesiaAI AvatarsAI Video AssistantPersonal AvatarsAI VoiceAI DubbingBrand KitAI Screen Recorder

Who should attend

  • Learning & Development Professionals
  • Corporate Training Teams
  • Human Resources & Internal Communications Professionals
  • Marketing & Communications Professionals
  • Sales Enablement Professionals
  • Customer Education & Customer Success Teams
  • Product Marketing Professionals
  • Content & Digital Media Professionals
  • Business Process & Operations Teams
  • Corporate Communications Professionals
  • Learning Content Developers

Prerequisites & Participant Readiness

  • Basic computer and internet proficiency
  • Basic familiarity with presentations, scripts, or business communication is helpful
  • No professional video-production experience required
  • No AI or programming knowledge required
  • No previous Synthesia experience required
  • Availability of some capabilities may depend on the organisation's Synthesia plan and permissions

TOC Modules

Concepts
  • Understanding Generative AI for video, avatars, voice, and business communication
  • Understanding Synthesia as an AI-powered video creation platform
  • Exploring common applications for training, onboarding, marketing, support, and internal communication
  • Understanding the difference between traditional video production and AI-assisted video creation
  • Recognising the strengths and limitations of avatar-led video content
Practical activities
  • Exploring the Synthesia workspace and video editor
  • Creating a first short AI video from a simple business requirement

Scenarios

Training Material to AI Learning Video

Training Content → Script Development → AI Avatar → Voice & Visuals → Brand Application → Review → Employee Learning Video

Participants transform existing training or process documentation into a professional avatar-led learning video, improving the speed and consistency of digital training-content production.

Product Communication to Multilingual Video

Product / Service Brief → AI Video → Avatar & Voice → AI Dubbing → Language Versions → Review → Localised Communication

Participants create a reusable business video and adapt it for multiple audiences using AI dubbing and localisation, improving the scalability of global communication.

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