Tool or Technology
TT0128

Mastering Pika

Advanced AI Video, Creative Effects & Agentic Production Workflows

Pika
Duration
32 Hours
Level
Advanced
Delivery
Instructor-Led
Format
Capability Development

Programme Objectives

  • Develop advanced expertise in generating, transforming, directing, and refining professional AI video using Pika's current creative ecosystem.
  • Apply advanced cinematic prompting, image references, keyframes, camera direction, motion design, scene continuity, and video-to-video transformation.
  • Build complete audiovisual workflows using Pikaformance, AI speech, music, sound effects, and automated video soundtracks.
  • Integrate Pika video and audio capabilities into applications and scalable creative processes through the Pika API and emerging agentic tools.
  • Establish responsible enterprise practices covering reference-media rights, identity usage, synthetic-media quality, brand consistency, security, and human approval.

Technology covered

Pika 2.5Text-to-VideoImage-to-VideoPikaframesPikascenesPikadditionsPikaswapsPikatwistsPikaffectsPikaformancePika SpeechPika MusicPika SFXPika SoundtrackPika APIPika AgentPika MCP & Director's Suite

Who should attend

  • Video Producers & Video Editors
  • Creative Directors & Art Directors
  • Marketing & Brand Professionals
  • Advertising & Campaign Teams
  • Social Media & Content Professionals
  • Product Marketing Professionals
  • E-Commerce Content Teams
  • Corporate Communications Professionals
  • Learning & Development Content Teams
  • Instructional Designers
  • Creative Operations Teams
  • AI Content Creators
  • Creative Technologists
  • AI Application Developers
  • Enterprise Innovation Teams

Prerequisites & Participant Readiness

  • Basic understanding of Generative AI and prompt-based content creation
  • Familiarity with visual storytelling, video, marketing, design, or content-production workflows is beneficial
  • Basic understanding of camera shots, composition, lighting, and motion is recommended
  • Familiarity with image- or video-generation tools is helpful but not mandatory
  • No professional filmmaking background is required
  • API, JSON, Python, or JavaScript knowledge is beneficial for developer-focused modules
  • Some resolutions, video transformation tools, experimental Agent capabilities, and commercial features may depend on account or feature availability
  • Completion of shorter Pika programmes is not required

TOC Modules

Concepts
  • Understanding Pika's ecosystem for video generation, transformation, audio, and agentic creative work
  • Understanding text-to-video, image-to-video, keyframe, and video-to-video workflows
  • Understanding generative video strengths, limitations, and production responsibilities
  • Understanding short-form AI video within professional creative pipelines
  • Differentiating generation, transformation, performance, and audio workflows
Practical activities
  • Exploring Pika 2.5 across multiple professional use cases
  • Comparing different Pika generation and transformation approaches
  • Mapping Creative Brief → Generate → Transform → Sound → Review → Deliver

Scenarios

AI-Powered Product Campaign

Campaign Brief → Product References → Pika 2.5 → Pikaframes → Pikadditions / Pikaswaps / Pikatwists → Pika Soundtrack → Social Variants → Brand Review → Campaign Assets

Participants build an end-to-end product campaign that combines controlled video generation, keyframe storytelling, video transformation, and AI-generated audio to create multiple creative assets from a shared production concept.

Agentic Creative Content Factory

Recurring Creative Requirement → AI Agent → Pika MCP / API → Tool & Model Selection → Video + Audio Production → Creative Skill → Human QA → Distribution-Ready Content

Participants design a scalable agent-assisted workflow for producing recurring advertisements, explainers, launch videos, or social content while maintaining human approval, brand consistency, and responsible media governance.

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