Tool or Technology
TT0117

HeyGen Unlocked

Create, Present & Localise Videos with AI

HeyGen
Duration
4 Hours
Level
Awareness
Delivery
Instructor-Led
Format
Awareness Session

Programme Objectives

  • Understand how HeyGen enables AI-powered video creation using avatars, scripts, voices, images, and generative media.
  • Explore practical capabilities for creating professional presenter-led, explainer, training, marketing, and communication videos.
  • Develop awareness of effective script and prompt design for controlling tone, delivery, visuals, gestures, and audience relevance.
  • Experience practical workflows for creating avatar videos, refining scenes, and localising content into multiple languages.
  • Recognise responsible practices related to avatar consent, voice cloning, brand consistency, authenticity, and human review.

Technology covered

HeyGenAI StudioAvatar IVDigital TwinText-to-VideoImage-to-VideoAI VoicesVoice CloningVideo TranslationBrand Kit

Who should attend

  • Marketing & Communications Professionals
  • Learning & Development Professionals
  • Corporate Training Teams
  • Content & Social Media Professionals
  • Sales & Pre-Sales Professionals
  • Product Marketing Professionals
  • Customer Education & Customer Success Teams
  • Human Resources & Internal Communications Professionals
  • Brand & Creative Teams
  • Digital Learning Content Developers
  • Business Professionals Creating Video Content

Prerequisites & Participant Readiness

  • Basic computer and internet proficiency
  • Basic familiarity with presentations, scripts, or digital content is helpful
  • No professional video-editing experience required
  • No AI or programming knowledge required
  • No previous HeyGen experience required
  • Availability of some features may depend on account access and organisational settings

TOC Modules

Concepts
  • Understanding Generative AI for video, avatars, voices, and visual content
  • Understanding HeyGen as an AI-powered video creation platform
  • Exploring Text-to-Video, Image-to-Video, avatar-led, and translated video workflows
  • Identifying business applications across training, marketing, sales, onboarding, and internal communication
  • Understanding the difference between traditional video production and AI-assisted video creation
Practical activities
  • Exploring the HeyGen workspace and AI Studio
  • Creating a first short AI-generated video from a simple business requirement

Scenarios

Training Content to AI Presenter Video

Training Requirement → Script → HeyGen Avatar → AI Voice → Visuals & Captions → Review → Employee Learning Video

Participants transform existing training or process information into an engaging avatar-led learning video, reducing traditional recording and production effort while improving content consistency.

Marketing Video to Multilingual Campaign Content

Campaign Brief → AI Presenter Video → Brand Elements → Video Translation → Lip-Sync → Localised Versions

Participants create a short marketing or product video and adapt it for different audiences using HeyGen's translation and voice capabilities, improving the efficiency of multilingual content production.

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