Tool or Technology
TT0108

Mastering DALL·E & OpenAI Image Generation

Advanced AI Visual Creation, Editing & Production Workflows

DALL·E
Duration
32 Hours
Level
Advanced
Delivery
Instructor-Led
Format
Capability Development

Programme Objectives

  • Develop advanced expertise in creating, editing, refining, and transforming professional visual content using OpenAI's current image-generation ecosystem.
  • Apply advanced visual prompting, reference imagery, composition control, typography, art direction, and iterative editing to produce business-ready visual assets.
  • Build repeatable workflows for advertising, branding, product visualisation, presentations, infographics, social content, illustrations, and enterprise communication.
  • Integrate GPT Image models into applications and automated workflows using the Image API and Responses API image-generation capabilities.
  • Establish responsible enterprise practices covering content validation, intellectual property, sensitive imagery, provenance, human review, and AI-generated asset governance.

Technology covered

DALL·E (Legacy Reference)ChatGPT Images 2.5GPT-Image-2.5 SunburstGPT-Image-2.5 FlareChatGPT Image EditingImage ReferencesTransparent Background GenerationOpenAI Image APIResponses API Image Generation ToolCodex Image Generation & Image Provenance Controls

Who should attend

  • Graphic & Visual Designers
  • Creative Directors & Art Directors
  • Marketing & Brand Professionals
  • Content Marketing Professionals
  • Advertising & Campaign Teams
  • Social Media Professionals
  • Corporate Communications Professionals
  • Product Marketing Teams
  • UI/UX & Product Designers
  • Pre-Sales & Proposal Teams
  • Learning & Development Content Teams
  • Creative Operations Professionals
  • AI Application Developers
  • Digital Transformation Teams
  • Enterprise Content Production Teams

Prerequisites & Participant Readiness

  • Basic familiarity with Generative AI concepts is recommended
  • Understanding of visual communication, marketing, design, or content creation is beneficial
  • Familiarity with ChatGPT or another AI assistant is helpful
  • Basic understanding of composition, branding, photography, or graphic-design principles is useful
  • Programming knowledge is not required for creative-user modules
  • Python, JavaScript, API, and JSON familiarity is beneficial for developer-focused integration modules
  • Access to advanced image capabilities may depend on ChatGPT plan, API access, organisational policies, and model availability
  • Previous DALL·E course attendance is not required

TOC Modules

Concepts
  • Understanding the evolution from DALL·E to GPT Image models
  • Understanding ChatGPT Images 2.5 as OpenAI's current conversational image environment
  • Understanding GPT-Image-2.5 Sunburst and Flare
  • Differentiating image generation, image editing, and multimodal image workflows
  • Understanding model strengths, limitations, and human creative responsibility
Practical activities
  • Exploring current ChatGPT Images capabilities
  • Comparing legacy DALL·E concepts with modern GPT Image workflows
  • Identifying appropriate business and creative use cases for current image-generation models

Scenarios

Enterprise Campaign Visual Production

Campaign Brief → Brand Rules → ChatGPT Images / GPT-Image-2.5 → Reference-Guided Generation → Precision Editing → Hero + Supporting Assets → Quality & Brand Review → Multi-Channel Creative

Participants create an end-to-end visual campaign that combines controlled generation, reference imagery, typography, image editing, and asset adaptation to reduce creative-production time while retaining brand and human oversight.

AI-Powered Visual Content Application

Business Input → Application / Agent → Responses API → GPT-Image-2.5 Model Selection → Image Generation / Editing → Automated Validation → Human Approval → Business Application

Participants design an application-level workflow that dynamically creates or edits visual content from business requirements and incorporates appropriate model selection, review, safety, and governance controls.

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