Tool or Technology
TT0098

Adobe AI Foundations

Create, Edit & Work Smarter with Firefly and Creative Cloud

Adobe
Duration
8 Hours
Level
Basic
Delivery
Instructor-Led
Format
Workshop

Programme Objectives

  • Build foundational proficiency in using Adobe’s AI-powered creative and productivity tools for professional content creation.
  • Apply effective prompting techniques to generate, edit, transform, and refine visual and written content.
  • Use Firefly, Photoshop, Illustrator, and Adobe Express to accelerate image creation, design adaptation, and multi-format content production.
  • Apply Acrobat AI Assistant to summarise, explore, compare, and extract insights from business documents.
  • Build practical cross-Adobe workflows while applying brand consistency, copyright awareness, content validation, and human creative judgement.

Technology covered

Adobe FireflyFirefly AI AssistantAdobe PhotoshopAdobe IllustratorAdobe ExpressAcrobat AI Assistant

Who should attend

  • Graphic & Visual Designers
  • Marketing & Communications Professionals
  • Content & Social Media Teams
  • Creative & Brand Professionals
  • Learning & Development Professionals
  • Internal Communications Teams
  • Sales & Marketing Enablement Professionals
  • Digital Marketing Professionals
  • Creative Operations Teams
  • Business Professionals Creating Visual Content

Prerequisites & Participant Readiness

  • Basic computer and internet proficiency
  • Familiarity with presentations, images, documents, or digital content is helpful
  • Basic understanding of design or content creation is beneficial but not mandatory
  • No previous Generative AI experience required
  • No advanced Photoshop or Illustrator expertise required
  • Availability of individual AI capabilities may depend on Adobe product access and organisational permissions

TOC Modules

Concepts
  • Understanding Generative AI in modern creative and business workflows
  • Understanding Adobe Firefly and its relationship with Creative Cloud applications
  • Exploring AI capabilities across Firefly, Photoshop, Illustrator, Express, and Acrobat
  • Understanding traditional editing versus generative and conversational AI workflows
  • Understanding the role of human creativity and judgement in AI-assisted design
Practical activities
  • Exploring Adobe’s AI-powered creative workflow through guided examples
  • Identifying repetitive creative activities that can be accelerated using Adobe AI

Scenarios

Campaign Brief to Multi-Format Creative Assets

Campaign Brief → Firefly Ideation → Image Generation → Photoshop / Illustrator Refinement → Adobe Express → Multi-Channel Assets

Participants transform a business or marketing brief into a set of professionally refined creative assets, reducing production effort while maintaining human control over quality and brand direction.

Business Document to Visual Communication

PDF / Report → Acrobat AI Assistant → Key Insights → Content Brief → Firefly Visuals → Adobe Express Output

Participants extract important information from a business document and convert the findings into concise, visually engaging communication assets for internal or external audiences.

Continue with programmes from the same capability area.

Take the next step

Ready to make this programme work for your team?

Customise modules, duration and business scenarios for your team.

Instructor-ledVirtualHybrid

Designed around your roles, tools and real workflows.