Role-Based Programme
RB0976

NotebookLM for Product & Service Management

Research, Synthesize & Build Smarter Product Decisions

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Duration
8 Hours
Level
Basic
Delivery
Instructor-Led
Format
Workshop

Programme Objectives

  • Build foundational proficiency in using NotebookLM to organise and analyse product, customer, market, and service information.
  • Apply source-grounded AI to synthesise customer feedback, product research, requirements, competitive information, and stakeholder inputs.
  • Create structured product briefs, comparison tables, insight summaries, and decision-support outputs from multiple sources.
  • Use NotebookLM to improve product discovery, service improvement, documentation, and stakeholder communication workflows.
  • Apply source validation, confidentiality, accuracy, and human judgement when using AI-generated product insights.

Tools covered

NotebookLM (Gemini Notebook)Source-Grounded ChatSource ManagementCitationsReportsData TablesMind MapsAudio OverviewsSlide Decks

Who should attend

  • Product Managers
  • Product Owners
  • Service Managers
  • Product Operations Professionals
  • Product Analysts
  • Business Analysts
  • Product Strategy Professionals
  • Customer Experience Managers
  • Service Design Professionals
  • Product Marketing Managers
  • User Research Professionals
  • Digital Product Managers
  • Product & Service Team Leads

Prerequisites & Participant Readiness

  • Basic understanding of product or service management activities
  • Familiarity with customer feedback, requirements, research, or product documentation
  • Basic computer and internet proficiency
  • Ability to work with business documents, reports, and meeting information
  • No programming or technical AI knowledge required
  • No previous NotebookLM experience required

TOC Modules

Concepts
  • Understanding NotebookLM as a source-grounded research and knowledge environment
  • Understanding Sources → Chat → Analysis → Output workflows
  • Identifying applications across product discovery, research, planning, and service improvement
  • Understanding source-grounded responses and citations
Practical activities
  • Creating a product-focused notebook using sample source material
  • Asking questions across uploaded product and customer information
  • Verifying generated answers against cited source evidence

Scenarios

Customer Feedback to Product Improvement

Customer Interviews & Feedback → NotebookLM → Theme Analysis → Pain Points → Product Opportunities → Requirements → Decision-Support Brief

Participants consolidate multiple customer-information sources, identify recurring needs and evidence, and translate the findings into structured product-improvement inputs.

Competitive Research to Product Decision

Competitor Information → Product Documentation → Customer Needs → Cross-Source Analysis → Data Table → Opportunities & Risks → Product Brief

Participants use NotebookLM to compare market and product information, identify differentiation opportunities and risks, and produce a source-grounded brief for product-team review.

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