Role-Based Programme
RB0729

Google Veo for Sales & Business Development

Create AI-Powered Prospect, Solution & Sales Videos

IMAGE REQUIRED
Duration
4 Hours
Level
Awareness
Delivery
Instructor-Led
Format
Awareness Session

Programme Objectives

  • Understand how Google Veo can support visual communication across prospecting, solution presentation, proposals, and sales follow-ups.
  • Explore text-to-video and image-to-video techniques for creating professional sales-oriented video content.
  • Experience prompt-based creation of account introductions, solution concepts, product demonstrations, and customer-facing summaries.
  • Identify opportunities to make complex offerings easier for prospects and decision-makers to understand.
  • Recognise the importance of factual accuracy, customer confidentiality, brand approval, and human sales judgement.

Tools covered

Google Veo 3.1Google FlowGeminiText-to-VideoImage-to-VideoReference-Guided VideoNative AudioCamera ControlsVertical Video Generation

Who should attend

  • Sales Managers
  • Business Development Managers
  • Account Managers
  • Key Account Managers
  • Enterprise Sales Professionals
  • Business Development Executives
  • Pre-Sales Professionals
  • Sales Enablement Professionals
  • Inside Sales Professionals
  • Solution Sales Professionals
  • Customer Acquisition Professionals
  • Sales Team Leads

Prerequisites & Participant Readiness

  • Basic understanding of sales and business-development processes
  • Familiarity with prospecting, customer meetings, proposals, or solution presentations
  • Basic awareness of products, services, and value propositions
  • No professional video-production experience required
  • No previous Google Veo experience required

TOC Modules

Concepts
  • Understanding generative video and its role in modern sales communication
  • Exploring text-to-video, image-to-video, audio, and visual-control capabilities
  • Identifying appropriate sales use cases across prospecting, presentation, and follow-up
  • Understanding AI video as sales-enablement support rather than a replacement for customer interaction
Practical activities
  • Exploring the Veo creation workflow
  • Generating a short business-focused sales video from a simple prompt

Scenarios

Target Account to Personalised Solution Video

Account Context → Customer Need → Value Proposition → Veo Prompt → Solution Visualisation → Sales Review → Prospect Video

Participants create a concise account-oriented video that visually communicates a relevant business challenge and proposed solution without introducing unsupported customer or product claims.

Discovery Meeting to Proposal Video

Validated Discovery Notes → Customer Priorities → Solution Story → Veo Generation → Brand / Technical Review → Proposal-Support Video

Participants transform confirmed discovery information into a short visual narrative that supports the next customer conversation or proposal presentation.

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