Role-Based Programme
RB0415

Meta AI & Manus for Sales & Business Development

AI-Assisted Prospect Research, Outreach & Agentic Sales Productivity

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Duration
4 Hours
Level
Awareness
Delivery
Instructor-Led
Format
Awareness Session

Programme Objectives

  • Understand how Meta AI and Manus can support prospect research, account preparation, outreach, sales planning, and business-development activities.
  • Explore AI-assisted approaches for synthesising company information, customer requirements, market signals, and sales documents.
  • Experience Meta AI for rapid research and content support and Manus for multi-step research, analysis, and deliverable creation.
  • Identify opportunities to improve meeting preparation, follow-up, proposal support, and sales productivity.
  • Recognise customer-data confidentiality, source validation, commercial accuracy, human judgement, and responsible AI requirements.

Tools covered

Meta AIMeta AI Deep ResearchMeta AI File & Task CapabilitiesManus Chat ModeManus Agent ModeManus Plan ModeManus Web ResearchManus File AnalysisManus Presentation Creation

Who should attend

  • Sales Managers
  • Business Development Managers
  • Account Managers
  • Key Account Managers
  • Enterprise Sales Professionals
  • Business Development Executives
  • Inside Sales Professionals
  • Pre-Sales Professionals
  • Sales Operations Professionals
  • Partnership Managers
  • Territory / Regional Sales Professionals
  • Sales & Business Development Team Leads

Prerequisites & Participant Readiness

  • Basic understanding of sales or business-development processes
  • Familiarity with prospecting, account research, customer meetings, proposals, or sales follow-up
  • Basic familiarity with generative AI is helpful but not mandatory
  • No programming expertise required
  • No previous Meta AI or Manus experience required
  • Organisational policies should be followed before providing confidential customer, commercial, personal, or proprietary information to external AI platforms

TOC Modules

Concepts
  • Understanding conversational AI, research assistance, and agentic AI execution
  • Exploring Meta AI for research, information synthesis, files, documents, and supported content creation
  • Understanding Manus Chat Mode versus Agent Mode for simple and multi-step sales tasks
  • Mapping sales work across Research → Engage → Discover → Propose → Follow Up
Practical activities
  • Exploring a sample sales task using Meta AI and Manus
  • Comparing conversational assistance with agent-led execution
  • Identifying suitable sales use cases for each platform

Scenarios

Target Account to Personalised Outreach

Target Company → Meta AI Research → Business Signals → Account Brief → Stakeholder Context → Personalised Outreach → Salesperson Review → Prospect Engagement

Participants turn validated account information into a concise prospect brief and personalised sales message while keeping final outreach decisions under salesperson control.

Prospect Requirement to Sales Brief

Customer Requirement → Manus Plan Mode → Research & Analysis → Opportunity Summary → Discovery Questions → Sales Presentation / Brief → Human Review → Next Action

Participants use a controlled agentic workflow to transform an initial prospect requirement into research, discovery preparation, and a customer-ready sales brief with human validation before use.

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